Eric Graham's Privacy Guarantee

My Privacy Guarantee is really quite simple:
I respect yours.

If you need more detail than that, please read on.

I believe that clients like you deserve to be treated with the utmost respect. And that includes respecting your right to privacy. Here’s how I guarantee that.

Data Collection and Storage
How we collect and store information depends on the page you are visiting, the activities in which you elect to participate and the services provided. For example, you may be asked to provide information when you register for access to certain portions of our site or request certain features, such as newsletters or when you make a purchase. You may provide information when you participate in sweepstakes and contests, message boards and chat rooms, and other interactive areas of our site.

Like most Web sites,,,,,, also collects information automatically and through the use of electronic tools that may be transparent to our visitors. For example, we may log the name of your Internet Service Provider or use cookie technology to recognize you and hold information from your visit. Among other things, the cookie may store your user name and password, sparing you from having to re-enter that information each time you visit, or may control the number of times you encounter a particular advertisement while visiting our site.

As we adopt additional technology, we may also gather information through other means. In certain cases, you can choose not to provide us with information, for example by setting your browser to refuse to accept cookies, but if you do you may be unable to access certain portions of the site or may be asked to re-enter your user name and password, and we may not be able to customize the site’s features according to your preferences.

Your Email Address
Your email address may be automatically added to my internal database whenever you:

1. Place an order.
2. Request a quote.
3. Subscribe to my eCommerce Mastery newsletter.
4. Request additional information by email.

To “unsubscribe” or delete your email address from my list, simply send a blank email with “remove” in the subject line to: You can also mail your request to me at: Graham Advantage, 6730 NW Park Plaza Drive, Kansas City, MO 64151.

Like most online merchants, my website uses “cookies” to enhance your online shopping experience. Cookies are just little packages of data that my server sends to your computer. They cannot tell me anything about you or your computer and no other website or server except mine can access the cookies my site sends. Cookies simply allow me to track the contents of your shopping cart and personalize my site content. Without them, you’d have to write down each item you wanted to buy and then type the information into a manual form to complete your order. What a hassle!

Thanks to cookies, ordering is quick and easy. You can browse all my product pages, just click on the items you want to add to your cart and my system will store them until you’re ready to check out. And, when you come back to shop the next time, you won’t have to re-enter your name and address info again – the cookies remember it for you, so that the checkout process is quick and convenient every time you shop. For your peace of mind though, I will ask you to re-enter your credit information every time you shop. I don’t permit my cookies to store this information. This also allows you to choose a different payment option, if you wish.

IP Address
My server automatically receives and records information on my server logs from your browser including your IP Address and information about the page you have requested to view. This tells us which pages my clients are most interested in, and helps me tailor my site according to my customers’ wants and needs.

Surveys and Questionnaires
From time to time, I may post an online survey or questionnaire. Your participation is completely voluntary, but greatly appreciated because these help me by providing opinions, demographic or customer satisfaction data. I use that information to enhance my customers’ online experience by tailoring my products and services according to your preferences and by offering the site content that interests you most.

Like other Web publishers, we collect information to enhance your visit and deliver more individualized content and advertising. We respect your privacy and do not share your information with anyone.

Aggregated Information (information that does not personally identify you) may be used in many ways. For example, we may combine information about your usage patterns with similar information obtained from other users to help enhance our site and services (e.g., to learn which pages are visited most or what features are most attractive). Aggregated Information may occasionally be shared with our advertisers and business partners. Again, this information does not include any Personally Identifiable Information about you or allow anyone to identify you individually.

We may use Personally Identifiable Information collected on,, to communicate with you about your registration and customization preferences; our Terms of Service and privacy policy; services and products offered by,, and other topics we think you might find of interest.

Personally Identifiable Information collected by any of our websites may also be used for other purposes, including but not limited to site administration, troubleshooting, processing of e-commerce transactions, administration of sweepstakes and contests, and other communications with you. Certain third parties who provide technical support for the operation of our site (our Web hosting service for example) may access such information. We will use your information only as permitted by law. In addition, from time to time as we continue to develop our business, we may sell, buy, merge or partner with other companies or businesses. In such transactions, user information may be among the transferred assets. We may also disclose your information in response to a court order, at other times when we believe we are reasonably required to do so by law, in connection with the collection of amounts you may owe to us, and/or to law enforcement authorities whenever we deem it appropriate or necessary. Please note we may not provide you with notice prior to disclosure in such cases.

Affiliated sites, linked sites and advertisements,, expects its partners, advertisers and affiliates to respect the privacy of our users. Be aware, however, that third parties, including our partners, advertisers, affiliates and other content providers accessible through our site, may have their own privacy and data collection policies and practices. For example, during your visit to our site you may link to, or view as part of a frame on a,, page, certain content that is actually created or hosted by a third party. Also, through,, you may be introduced to, or be able to access, information, Web sites, features, contests or sweepstakes offered by other parties.,, is not responsible for the actions or policies of such third parties. You should check the applicable privacy policies of those third parties when providing information on a feature or page operated by a third party.

While on our site, our advertisers, promotional partners or other third parties may use cookies or other technology to attempt to identify some of your preferences or retrieve information about you. For example, some of our advertising is served by third parties and may include cookies that enable the advertiser to determine whether you have seen a particular advertisement before. Other features available on our site may offer services operated by third parties and may use cookies or other technology to gather information.,, does not control the use of this technology by third parties or the resulting information, and is not responsible for any actions or policies of such third parties.

You should also be aware that if you voluntarily disclose Personally Identifiable Information on message boards or in chat areas, that information can be viewed publicly and can be collected and used by third parties without our knowledge and may result in unsolicited messages from other individuals or third parties. Such activities are beyond the control of,, and this policy.

Children,, does not knowingly collect or solicit Personally Identifiable Information from or about children under 13 except as permitted by law. If we discover we have received any information from a child under 13 in violation of this policy, we will delete that information immediately. If you believe,, has any information from or about anyone under 13, please contact us at the address listed below.

Contacting Us.

We can be reached by contacting:


Changes to this Policy

Eric Graham reserves the right to change this policy at any time. Please check this page periodically for changes. Your continued use of our site following the posting of changes to these terms will mean you accept those changes. Information collected prior to the time any change is posted will be used according to the rules and laws that applied at the time the information was collected.

Governing law

This policy and the use of this Site are governed by Missouri law. If a dispute arises under this Policy we agree to first try to resolve it with the help of a mutually agreed-upon mediator in the following location: Kansas City, Missouri. Any costs and fees other than attorney fees associated with the mediation will be shared equally by each of us.

If it proves impossible to arrive at a mutually satisfactory solution through mediation, we agree to submit the dispute to binding arbitration at the following location: Kansas City, Missouri, under the rules of the American Arbitration Association. Judgment upon the award rendered by the arbitration may be entered in any court with jurisdiction to do so.,, is controlled, operated and administered entirely within Missouri. This statement and the policies outlined herein are not intended to and do not create any contractual or other legal rights in or on behalf of any party.

Security of your Information
At, I have several security measures in place to protect the loss, misuse and alteration of the information I control. These measures include password protection, encryption and my off-line database, which is not accessible by those on the Internet. I also conduct pre-hire criminal background checks on ALL my employees. For more information on these, and other security measures, please see my detailed Security Guarantee.

My Information Non-Disclosure GUARANTEE
I will never sell, rent, give, share or otherwise disclose to any third party any information that you may provide to me about you, your business, your website or your methods and procedures, without your knowledge or consent without a subpoena or court order.

How to Change your Information or Opt Out
If you wish to have me remove your personal information from my databases, simply send a blank email with “remove” in the subject line to: eric <at> You can also mail your request to me at: Graham Advantage, 6730 NW Park Plaza Drive, Kansas City, MO 64151.

If you need to update the information I currently have on file (new address/email address, etc.), please send an email to: eric <at> You can also mail your request to me at: Graham Advantage, 6730 NW Park Plaza Drive, Kansas City, MO 64151.

I Hate Spam, Too!
I’m committed to a strict “No Spam” policy. Whenever you receive any message from me, it will contain clear, simple instructions for having your name and information permanently removed from my lists.

Please note: For tax and legal purposes, I am not allowed to destroy paper records of orders placed with me. However, I will comply with ALL requests to remove your information from my email and print mailing lists.

Changes to This Policy
I reserve the right to amend this policy as needed. But I’ll never change my Information Non-Disclosure Guarantee. If I make any substantial changes in my use of your personal information or if I am required by law to share your data, I will notify you.

I Welcome your Questions or Suggestions
If you have any questions about this privacy statement, the practices of my site, or your dealings on this website, please feel free to contact: eric <at>

Important: This policy does not apply to the practices of companies that Eric Graham, Conversion Doctor, Graham Advantage or Graham Industries do not own or control. At times I my provide links or referrals to other companies. Although I am very conscientious about screening my partners carefully, I cannot be held responsible for the privacy practices or the content of websites or companies which are not directly under my control.