In yesterday’s post I shared with you some of the outstanding results my clients and I have been seeing by using the Hacker Safe Logo.
The logo is a huge trust builder, gives you a PR 7 backlink and actually helps make your server more secure.
However, even though the logo does give a nice [...]

Popularity: 16% [?]

Building trust is a critical part of the online selling process. You can have a site with good usability, fantastic copy, a great product or offer and tons of highly targeted traffic, but if your visitors do not trust you or trust that their information is going to be secure in your hands they [...]

Popularity: 29% [?]

On Tuesday (before my webinar with Jim Edwards) I hosted a special webinar with Jim Peake where we evaluated the websites of the 6 major presidential candidates.
We were specifically looking at how the candidates addressed and communicated their stances on several key issues, including small business, veterans and senior’s issues (particularly social security.)
We [...]

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WOW!   That’s all I can say…   WOW!
Well…   Okay, I can say more than that…
If you missed Part 2 of our webinar, you missed something very special.
I thought Michel over-delivered on the first webinar (and he DID) but WOW…   This one ROCKED!
There were a few points during the webinar where I was [...]

Popularity: 18% [?]

Most online marketers and business owners know that to avoid getting into legal trouble they need to post a privacy policy on their website.
But what many are apparently unaware of is, a well crafted privacy policy can contribute to your websites conversion rates.  
As I’ve discussed before, building trust is a critical component in the [...]

Popularity: 12% [?]