Hackersafe Logo and McAffe Secure Seal Test Results Revisited (Does it still help?)

Hacker Sfae Logo

Hacker Safe LogoBecause I was one of the first people to do any serious split and multivariate testing of the Hacker Safe Logo years ago, I’m asked all the time if displaying the seal still boosts conversion rates.

For a while I was reluctant to share some of my later testing results, because Hacker Safe was bought out by McAfee a couple years ago and they changed the logo from being the “Hacker Safe Seal” to the “McAfee Secure Seal”.

My early testing after this change showed a fairly big drop in the conversion boost produced by using the logo/seal on most sites tested.

Don’t get me wrong, even the “McAfee Secure” version still out performed having NO security seal or logo, but the big gains I had seen with the Hacker Safe version had dropped off.

There were a couple reasons for this…

First, the…

[...]

Click Here Now to Read the Rest or Post a Comment

Check Out What Twitter Is Split Testing on THEIR Site…

Link Feedback

Twitter Testing

Anyone who has been reading my blog for more than about 60 seconds knows there is a reason why Michel Fortin calls me a “Fanatical Tester”.

Continuous testing is the key factor that differentiates wildly successful online businesses and marketers, from the rest of the pack.

There is just no better way to gain a devastating long term advantage over your competition.

And as someone who has been running online split and multivariate tests (over 7,000 total) on my own sites and my clients sites for over a decade now, I was not surprised to discover that Twitter was running a few tests of their own.

And they are running their tests on an element of their site that I’ve identified time and time again as one of the items that can give a significant boost to conversion rates, and that element is their Submit Button.

As you…

[...]

Click Here Now to Read the Rest or Post a Comment

Increase Website Conversion Rates With These 29 Posts

Increase Conversion RatesWith over 5 years of content posted to my blog, new readers who want to increase their website’s conversion rates often get lost or miss out on some of my best conversion rate boosting content.

So to help you increase your online conversion rates quickly I’ve listed some of my most popular conversion rate increasing tips, videos and blog posts below!

1. My #1 Conversion Boosting Secret Revealed… (Free!)

2. Discover The 19 Critical Elements of a Winning Sales Letter! (FREE Video…)

3. How to Boost Conversion Rates at 1ShoppingCart by up to 20% in Under 60 Seconds!

4. Do Coupon Codes INCREASE Checkout Abandonment?

5. We Hate Spam (and our optin rate) As Much As You Do…

6. Do THIS before you write ANY copy! (And you’ll make WAY more money…)

7. How To Double Your Online Sales (Even in a “Bad”

[...]

Click Here Now to Read the Rest or Post a Comment

I’ve got some bad news…

Since I know you’ve probably got some celebrating to do tonight I’ll try and keep this short.

But I wanted to let you know that due to the EXTREME demand for my time and services, I have no choice but to raise the price of one of my most popular services.

http://www.Web-Site-Evaluations.com/conversion-booster.htm

For the past 8 years I’ve offered my Website Evaluation Service, and over 1,200 smart business owners just like you have dramatically increased their sales and conversion rates by taking me up on the incredible offer.

However, because each of these evaluations takes me many hours of my valuable time (the video portion alone is usually around 4 hours by itself), I simply cannot continue offering the service at such a low price.

So effective Monday (the 4th) my fee for my Conversion Booster Video Website Evaluation Service will go up by an additional $1,000.00.

I…

[...]

Click Here Now to Read the Rest or Post a Comment

How to Boost Conversion Rates at 1ShoppingCart by up to 20% in Under 60 Seconds!

One of my coaching clients read my last post, Do Coupon Codes INCREASE Checkout Abandonment?, asked me a question about how to turn off the coupon code field when using 1ShoppingCart (the shopping cart system I currently use.)

So I recorded him a quick video showing how to do it, and I figured it may be of help to you as well!

So enjoy:

[...]

Click Here Now to Read the Rest or Post a Comment

Page 1 of 612345...Last »