Archive for the 'Online Merchandising' Category
Friday, May 4th, 2007
WOW! That’s all I can say… WOW!
Well… Okay, I can say more than that…
If you missed Part 2 of our webinar, you missed something very special.
I thought Michel over-delivered on the first webinar (and he DID) but WOW… This one ROCKED!
There were a few points during the webinar where I was […]
Popularity: 18% [?]
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Posted in Affiliate Conversion, Building Trust, Conversion Rate Improvement, Copywriting, Email Conversion, Landing Page Conversion, Marketing, Multivariate Testing, Offline Marketing, Online Marketing, Online Merchandising, Online Video, Pay Per Click Conversion, Podcasts, Product Creation, Split Testing, Success and Mindset, Testing and Tracking, Traffic Quality, Usability Testing, Web Analytics, Web Usability, Webinars, Website Design | 6 Comments »
Thursday, April 19th, 2007
Most online marketers and business owners know that to avoid getting into legal trouble they need to post a privacy policy on their website.
But what many are apparently unaware of is, a well crafted privacy policy can contribute to your websites conversion rates.
As I’ve discussed before, building trust is a critical component in the […]
Popularity: 12% [?]
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Posted in Building Trust, Conversion Rate Improvement, Copywriting, Landing Page Conversion, Marketing, Multivariate Testing, Online Marketing, Online Merchandising, Podcasts, Split Testing, Testing and Tracking, Traffic Quality, Usability Testing, Web Analytics, Web Usability, Website Design | 3 Comments »
Thursday, April 12th, 2007
The other day I was a special guest on Jim Peake’s MySuccessGateway.com Podcast series.
Jim regularly interviews top online marketing experts such as Mark Joyner, Randy Gage, Michael Senoff, David Frey and many others.
In this powerful, 52 minute unscripted interview Jim got me to spill the beans about parts of my business background and some of […]
Popularity: 6% [?]
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Posted in Affiliate Conversion, Building Trust, Conversion Rate Improvement, Copywriting, Email Conversion, Landing Page Conversion, Marketing, Multivariate Testing, Offline Marketing, Online Marketing, Online Merchandising, Online Video, Pay Per Click Conversion, Podcasts, Product Creation, Split Testing, Success and Mindset, Testing and Tracking, Traffic Quality, Usability Testing, Web Analytics, Web Usability, Webinars, Website Design | No Comments »
Monday, April 9th, 2007
Last week I gave you the chance to “Play With My New Favorite Toy” (Michel Fortin’s Brain), and ask my friend, mentor and million-dollar copywriter Michel Fortin any question you wanted.
In that blog post I promised that I would pick the best single question and that one person would get their question answered right here […]
Popularity: 3% [?]
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Posted in Conversion Rate Improvement, Copywriting, Marketing, Offline Marketing, Online Marketing, Online Merchandising, Product Creation, Success and Mindset | 2 Comments »
Friday, March 30th, 2007
If you want to truly succeed in business long term you need to consistently over deliver.
You need to make your customers and clients say… WOW!
When you exceed customer expectations several wonderful thing happen in your business.
1. You reduce or even eliminate returns and refunds.
2. You increase the likelihood of repeat business and dramatically increase […]
Popularity: 9% [?]
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Posted in Building Trust, Conversion Rate Improvement, Copywriting, Email Conversion, Landing Page Conversion, Marketing, Offline Marketing, Online Marketing, Online Merchandising, Product Creation, Success and Mindset | 2 Comments »