Do You Want To Sell More? Then Stop Trying To Be Everything To Everybody!

Far too many businesses (online or offline) define their target market as “anyone with a pulse and a wallet.” (Not always in that order.) If you try to be “everything to everybody”, you will end up being “nothing to nobody”. […]

Click Here Now to Read the Rest or Post a Comment

“OFFICES ARE DANGEROUS AND CAUSE CONSTIPATION!”

I recently participated in a discussion at Michel Fortin’s Copy Writers Board about the Pro’s and Con’s of consultants and copywriters working from a home office vs. leasing office space away from home. Alan Forrest Smith posted a comment that I just had to share with you… […]

Click Here Now to Read the Rest or Post a Comment

Leading eCommerce Consultant Admits You Should Only Listen to One Real Expert! (And it’s not him”…)

With dozens of so-called guru’s, consultants and experts ready and willing to give you (or charge you for) their advice, there is actually only one person you should listen to on a regular basis. Only one! (And it’s not who you think…) […]

Click Here Now to Read the Rest or Post a Comment

How One Word Or Even One Letter Can Boost Conversion Rates By Over 400%!

While reviewing the data of one of my consulting clients Google Adwords campaigns I stumbled across a few hard to explain results that perfectly illustrate the very large effect small differences can have on conversion rates. […]

Click Here Now to Read the Rest or Post a Comment

Page 20 of 20« First...10...1617181920