If you have been selling your products or services online for any length of time you have no doubt run across many of the popular online marketing “gurus”.

(I personally hate the word “guru”. I prefer “expert” or “advisor”, but “guru” is used so frequently online I’ve decided to use it in this post”…)

Unfortunately many of the self-proclaimed “gurus” found online have never sold ANYTHING online other than their information products about how to make money online selling information products.

One of the main reasons that 95% of my business and websites target niches far removed from the “how to make money online” crowd is because, much of the marketing I see in the “Internet Marketing” niche is almost incestuous in nature.

You have internet marketers hyping products to internet marketers on how to hype products to other internet marketers. It would be almost laughable if good, hard working…

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