As we found in the first two “Usability Related Split Test Results” articles, your link color and behavior can play a big part in your response and click though rates.
I also introduced the concept of Primary and Secondary link feedback. And we found that by providing BOTH primary and secondary link feedback, you have […]

Popularity: 33% [?]

Humans have a tendency to think in threes. Psychologists have discovered that we can remember points or ideas best when presented in groups of 3. Usability testing and eye tracking studies show we can scan visual elements easier when they are in groups of 3.
Even in comedy it is widely known that things […]

Popularity: 4% [?]

If you’ve been following my blog for the past couple of weeks you’ve probably seen that I won a free cruise from James Brausch.
Well, I’ve received several warm and pleasant emails and comments congratulating me (and to those who have sent them… Thanks!)
But one of the comments took me a bit by surprise.
It was posted […]

Popularity: 3% [?]

Well… If you read my “Give and You Shall Receive” post from yesterday, you found out that James Brausch was offering to pay the way for one of his blog readers to join him on a 3 day cruise to Mexico.
The only action required was to simply post to your blog and tell him […]

Popularity: 3% [?]

A question I’m frequently asked by my subscribers, blog readers and coaching clients is, “how many page views or unique visitors should my ad/page receive during a test before I can declare the winner?”
And, I’ve seen “gurus” throw out all kinds of numbers to answer these types of questions. In fact I was speaking […]

Popularity: 3% [?]